Diadora is an Italian sports brand and a manufacturer of cycling shoes, overshoes, cycling clothes and cycling socks – all of the highest quality.
Diadora applies the latest know-how in the fields of science, materials and computer technology.
The result is a functional line of innovative and attractive products.
Diadora shoes have been and are being worn by many professional cyclists.
Diadora was founded by Marcello Danieli in Veneto in 1948.
In the 1980s the company grew into a leading global brand in sports wear and shoes.